Today I’ve had an email question from the head chef of a city-centre hotel. He knows what a difference a healthyliving award will make and he’s asking me about how his own logo will work with ours.
It’s a bit tricky – I can see that he doesn’t want to lose the impact of his logo but still wants to get the benefit from ours. I come up with a compromise which shows off their logo prominently, but makes sure our green apple is easy to spot next to healthyliving choices. I’m sure this answer will keep him happy.
The phone rings and I can hardly hear what’s being said for the noise in the background. I’m a bit confused until I remember it’s a children’s soft play centre who are working towards their award. The manager is very keen because, naturally, a lot of the people bringing their noisy little customers want to give them healthy food and drink. She thinks it’ll give her the competitive edge too. She wants to know about which drinks can be classed as healthyliving. I’m happy to tell her that any low-fat milk, water and unsweetened fruit juice can. She’s asked if I’ll help by checking a juice mix they use in a machine which was fine as it was unsweetened fruit juice concentrate. |